dailycaller.com
Traditional PR Agencies Lose Ground as Baden Bower Disrupts With Results
Guaranteed Publication Model Challenges Century-Old Industry Standards Traditional public relations firms face mounting pressure from a challenger rewriting the rules of media engagement. Baden Bower, a New York-based agency, achieved $30 million in annual recurring revenue while eliminating the retainer-based pricing model that dominated the industry for decades. The company guarantees publication in outlets such […]
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