Roku’s $3 Howdy subscription service launches on Prime Video
Favicon 
techcrunch.com

Roku’s $3 Howdy subscription service launches on Prime Video

Launched in August 2025, Howdy features a library of nearly 10,000 hours of content from its partners, including Lionsgate, Sony Pictures, Disney Entertainment, Warner Bros. Discovery, and FilmRise, alongside select Roku Original titles.