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Consumers are increasingly pushing back against price increases — and winning
Inflation has changed the way many Americans shop. Now‚ those changes in consumer habits are helping bring down inflation.
Fed up with prices that remain about 19%‚ on average‚ above where they were before the pandemic‚ consumers are fighting back. In grocery stores‚ they’re shifting away from name brands to store-brand items‚ switching to discount stores or simply buying fewer items like snacks or gourmet foods.
More Americans are buying used cars‚ too‚ rather than new‚ forcing some...