(photo credit Leon Hammack)

Carvana (NYSE: CNVA), an industry pioneer for buying and selling used cars online, today unveiled the Daytona paint scheme for seven-time NASCAR Cup Series champion and LEGACY MOTOR CLUB owner Jimmie Johnson. The reveal kicks off the new racing season and the fifth year of Carvana and Johnson’s collaboration.

The custom design features interlocking halos that form a gradient across the body, a visual nod to movement, connection, and speed. A prominent rear halo anchors the design, while yellow streaks from the wheels evoke light in motion. The scheme also incorporates Johnson’s iconic neon accent, long associated with his career triumphs and LEGACY. It’s a subtle signature that signals his return to the track where he’s twice claimed victory.

“Carvana has been an incredible partner, and every season we’ve found new ways to celebrate what makes racing so special,” said Jimmie Johnson, seven-time NASCAR Cup Series champion and owner of LEGACY MOTOR CLUB. “This year’s scheme is sharp, it’s fresh, and I can’t wait for fans to see it on the track in Daytona.”

Since joining forces in 2021, Carvana and Johnson have pushed the boundaries of creative storytelling both on and off the track, from fan-favorite designs to celebrity collaborations that have brought new energy into the sport. The 2026 season promises to build on that LEGACY.

“We’ve shared an incredible journey with Jimmie and we’re excited for what’s ahead in our fifth year of partnership this season,” said Ryan Keeton, Carvana co-founder and Chief Brand Officer. “Jimmie’s drive, energy, and authenticity always inspire us, and we can’t wait to see him take to the track at Daytona with this brand new design, marking another exciting chapter in our story together.”

Fans can follow Johnson’s 2026 campaign beginning with the DAYTONA 500 on February 15, 2026. He is also confirmed to compete in the San Diego NASCAR Street Race, taking place June 19–21 at Naval Base Coronado.

TIL NEXT TIME, I AM STILL WORKING ON MY REDNECK!