MSNBC changed its name to MS NOW — but the network is insisting that “journalists must write out MY SOURCE NEWS OPINION WORLD (MS NOW)” on first reference. Clayton’s take: “It sounds like the fake company from Step Brothers. Prestige Worldwide.” The name change comes after NBCUniversal sold the network. CNBC gets to keep its name since it originally stood for “Consumer News and Business Channel,” but it loses the peacock logo. Both MSNBC (sorry, MS NOW) and CNBC now belong to a new parent company called Versant. Versant’s CEO promised the channel will serve a “progressive audience” and “hold political figures from both parties to account.” The network president admitted staff had “a little trepidation” at first, but claimed enthusiasm grew. Sure. And the new logo? No one seems to know. Is it an equals sign? Melted noodles? A microwaved version of the Human Rights Campaign logo? What a trainwreck — and it couldn’t happen to a more deserving group of professional liars. The post My Source? No Network appeared first on Redacted.