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Numbers dont lie: Womens college basketball is about to overtake the mens game in ratings and star power
Until just a couple of years ago‚ when someone said March Madness‚ they were only talking about the mens college basketball tournament. In fact‚ until two years ago‚ the womens tournament wasnt even allowed to use the name March Madness. But things have changed a lot since then.On April 1‚ over 12 million people watched Iowa beat LSU in the Elite Eight of the 2024 NCAA Tournament. It was the most-watched womens basketball game ever. By comparison‚ the mens Elite Eight games...
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