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Ignore the sticker price: How have college prices really changed&;#63;
Public discussions regarding rising college costs typically focus on the listed cost of attendance (COA)‚ or “sticker price.” Sticker prices for four-year colleges and universities are in the tens of thousands of dollars per year and have risen substantially over the past several decades. High and rising college sticker prices are the subject of considerable attention. Â
But what matters to students and their families is not the sticker price but...