www.inspiremore.com
Plus-Size Retailer Shocks Customers By Announcing It Will Shutter 30% Of Its Stores
It seems we learn of new retail closures every day in the wake of a downturned economy. Plus-size retailer Torrid is the latest to announce mass closures in hopes of saving the brand. The company released its 2025 first-quarter earnings on June 5, and while Chief Executive Officer Lisa Harper seemed optimistic, Torrid intends to close nearly 30% of its locations.
“I’m proud of the strong progress we made this quarter across our strategic initiatives. We delivered first quarter results in line with expectations, with $266 million in net sales and $27.1 million in Adjusted EBITDA(1)—reflecting our continued focus on disciplined execution and profitability,” she shared in a news release.
Harper also explained that Torrid, like many other retailers, has seen a shift to the online marketplace and out of brick-and-mortar stores. To remain profitable and relevant, Torrid will close up to 180 underperforming stores.
View this post on Instagram A post shared by Torrid (@torrid)
Torrid Shared News About The Closures With Customers On Social Media
Torrid posted the news of impending closures on their social channels like a friend breaking bad news.
“You’ve probably noticed, but we’re evolving! We’re launching new brads, revitalizing our fashion and, as difficult as it is, closing quite a few stores,” the statement reads.
“We’ve thoughtfully chosen which stores stay open so many of you will continue to have a store in your area. And although it’s incredibly hard to shut the doors of some of our beloved sores, we’re very excited for the future,” Torrid continued.
Many customers took to the comment section to share their sadness and frustration with Torrid.
“How about you make your in store prices the same as your online prices and give your stores a fighting chance at staying open because big girls need to try the clothes on and it’s messed up to go in a store and always ask for a price match or try everything on and leave them go order it online,” someone shared on Instagram.
“Honestly we would like to see some more affordable and fashionable options. I have not shopped at torrid in so long bc honestly I felt like torrid prices are ridiculous and the style has lost the plot,” a customer suggested. “We don’t wanna hide our bodies!”
Torrid did not release which locations will close.
This story’s featured image is by Jeff Bukowski via Shutterstock.
The post Plus-Size Retailer Shocks Customers By Announcing It Will Shutter 30% Of Its Stores appeared first on InspireMore.