Got to make sure that they stand out. When creating a band name, it makes sense that it’s a group thought to ensure you land on a name that represents your music, along with your vibe. But of course, on top of that, it needs to be catchy enough to stick, but not so catchy that other people have already used that name. While I’ve never had to pick a band name, I can imagine the experience is quite comical at times, trying to piece together memorable phrases that capture your sound. Brent Cobb’s list of potential names for his band, Brent Cobb and The Fixin’s, feels pretty accurate as to how I’d assume the process would go. @whiskeyriff Brent Cobb // Check out the full Whiskey Riff Raff podcast available now. @Brent Cobb #whiskeyriff #whiskeyriffraff #brentcobb #brentcobbandthefixins ♬ original sound – Whiskey Riff Treaty Oak Revival also went through many rounds of trying to figure out band names before deciding on their current name, thanks to the help of their drummer and lead singer, Sam Canty. “We spent about two months trying to figure out band names, and we’d come to practice each time during those two months…” Sam Canty shared in an interview with Spin Mag that they wanted something related to Texas and something that hit on three syllables. Their drummer brought up the Treaty Oak, a historic tree in Austin, Texas, where folks would go to make peace with each other. Liking that foundation, they knew they needed to add something else to it to make it pop and hit that three-syllable mark. Sam Canty then tacked “revival” on the end because he’s a big Creedence Clearwater Revival fan, and the rest is history. View this post on Instagram But coming up with a name that had a good ring to it was just the first part of their process, deciding if that was the right band name for them. During a recent conversation with Tracy Lawrence for an episode of TL’s Roadhouse, guitarist Lance Vanley shared that after they came up with Treaty Oak Revival as their band name, he did extensive research to make sure it was SEO friendly. “Speaking of standing out even, it was like when we were looking at band names, like, we, well, I was doing Google searches of whenever we’d come out with a band name to be like, ‘What’s the SEO on this?’ When I searched Treaty Oak Revival for the first time on Google, it had pages one, two, and three, and that was it. I was like, ‘This is great.’ I was like, if you search that name, you’re going to find us. There is no way you can’t. I was like, ‘This is great.’ Then we were like, ‘This is probably the best name that we’ve heard so far at that point.'”  HA. I mean, it sounds silly, but an SEO friendly band name is essential. You don’t want your fans to have to scour 10+ pages on Google to find you. Of course, Treaty Oak Revival has blown up since searching for their name, so it’s a safe bet they are at the top of Google today. Sam Canty added: “We really just needed a name to put with the music. We were like, our music’s cool, we just need something that people can call us… But it’s worked out, and it’s too late to change it now; everyone likes it.”  Treaty Oak Revival might not have been what they thought their forever name would be, but I agree that it’s too late for a rebrand. I mean, never say never, as Southall successfully did a name change, so did Mike and the Moonpies to Silverada, the Wilder Blue used to be Hill Country, it’s happened… but TOR’s fans embody the wild West Texas spirit of the name, so I feel like it might be with them for the long haul. Treaty Oak Revival… an SEO friendly and legendary band name. Check out the entire interview while you’re here. The post Treaty Oak Revival Made Sure Their Name Was Google-Friendly Before Officially Deciding On It: “If You Search That Name, You’re Going To Find Us” first appeared on Whiskey Riff.