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Colby Acuff Enters A New Era And Proves He’s Not Waving The “White Flag” In Rocking New Track
Colby Acuff like you’ve never heard him before.
In an industry that truly never rests, Colby Acuff has proven time and time again that he’s not only one of the most talented songwriters flying out of the independent scene today but also one of the most proficient. Since his debut in 2020 with Life of a Rolling Stone, the “If I Were the Devil” singer has proceeded to drop an album each and every year since then. Despite the incredibly high volume of musical output, much like his contemporaries, Zach Bryan and Charley Crockett, it seems as if the Idaho native has simply gotten better with every release.
After releasing the beautiful ode to his home state of Idaho in 2023 on Western White Pines, Acuff followed it up in 2024 with arguably his best work to date on American Son, a record chalked full of important tracks touching on everything from anxiety, depression and, as the title suggests, the fear of war in the current state of our country.
Last year, he released Enjoy the Ride, which not only captured the number five spot on the Whiskey Riff Top 40 Albums of the Year list. but also provided one of the most unique and rich album listening experiences, with all 11 songs comprised solely from interviewing 40 separate people off the street and having a conversation with them.
In typical fashion, Acuff was far from satisfied after the release of Enjoy the Ride in October. Just two months later, he’d take to X to let fans know that he had already completed his next project, which should release at some point this year:
“Album is done. I hope this is the project I am known for.”
After announcing his brand-new 2026 spring tour, Handmade Horsepower, in January, he’d take a page out of Sturgill Simpson’s playbook, announcing the next chapter of his music through memes and signaling that his next single, “WHITE FLAG,” was set for an unconventional Tuesday, March 3rd release.
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Throughout the week-long rollout of the song, Acuff would tease that he would be leaning heavily into his rock influences on “WHITE FLAG,” a departure from his incredibly rootsy, Americana-driven sound that he’s continued to evolve over the past six years. While it may draw some skepticism from longtime fans, given how many country fans grow comfortable with their favorite artists’ established sound, I’m happy to report that the “Dying Breed” singer knocked it out of the park here once again.
As previously mentioned, he hasn’t held back throughout the past few albums on giving commentary on the volatile nature of our world today. And Acuff would note, the track, at its core, is a simple reminder that he’s not going to back down from keeping truth in his songs.
“It’s just another reminder that I’m never going to wave the white flag. I’m never going to give up. You can’t get rid of me. I’m not going anywhere. And now I’m saying what’s on my mind.”
Though “WHITE FLAG” in particular doesn’t choose to give commentary on anything in particular, it ultimately serves as a mission statement for this new era of music. Turning up the heat production-wise, which features some slick electric guitar work from Mike LoPinto, Acuff proclaims that he’s never going to wave the white flag and conform to standards in the industry that keep getting more homogeneous by the day.
“So tonight let me feel no pain
Let the fear wash away
And the lambs lay at bay
And oh that reapers got my name
But I will never feel no shame
‘Cause I’m never gonna wave the white flag”
Ultimately, “WHITE FLAG” is the perfect way to fire up this new era in Acuff’s career. Though it doesn’t have the narrative depth of past songs like “Cherokee Rose” or “American Son,” it simply doesn’t have to. It simultaneously presents a brand-new style and era, sonically speaking, while providing a rock-solid mission statement for what’s to come on his upcoming album. As always, it looks like we’re in for another treat upon the release of his next project.
“White Flag”
Handmade Horsepower Tour Dates
March 13 – Spokane, Washington – The Knitting Factory
March 15 – Seattle, Washington – Neumos
March 18 – Portland, Oregon – Mississippi Studios
March 19 – Boise, Idaho – The Kitting Factory Boise
March 20 – Salt Lake City, Utah – The Complex
March 21 – Denver, Colorado – Ophelia’s Electric Soapbox
April 9 – Minneapolis, Minnesota – 7th St. Entry
April 10 – Omaha, Nebraska – Reverb Lounge
April 11 – Lawrence, Kansas – The Bottleneck
April 16 – Chicago, Illinois – Carol’s Pub
April 17 – Detroit, Michigan – El Club
April 18 – Grand Rapids, Michigan – The Stache
April 23 – Tahlequah, Oklahoma – NSU Event Center
April 24 – Stillwater, Oklahoma – Wormy Dog Saloon
May 2 – Port Neches, Texas – Port Neches Riverfront Park
May 8 – Nashville, Tennessee – The Basement East
May 9 – Decatur, Georgia – Eddie’s Attic
May 28 – Cambridge, Massachusetts- The Sinclair
May 29 – Philadelphia, Pennsylvania- MilkBoyThe post Colby Acuff Enters A New Era And Proves He’s Not Waving The “White Flag” In Rocking New Track first appeared on Whiskey Riff.