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Dollar Tree says the majority of its new customers earn at least $100,000 a year
In an era of economic disparity, a surprising trend is reshaping retail: wealthy shoppers are flocking to discount chains. Dollar Tree recently revealed that 60% of its 3 million new households in Q3 2025 earned over $100,000 annually. This influx underscores a “K-shaped” recovery, where the affluent leverage gains while others scramble for savings. Cumulative […]
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