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People swear these Gen X and Millennial names are ‘due for a resurgence’
If you’re a Gen X-er or a Millennial, ask yourself how many Jennifers did you grow up with? How about Brians? Stephanies, maybe? It seems like it might be time for those baby names favored in the ’70s and early ’80s to make a comeback.
After all, like most things in the world, the popularity of names is cyclical. Once something reaches its height of popularity, the pendulum swings back into another era. But if given enough time, all pendulums will pop right back with force, and everything Gen X will be “now” again.
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The 100 year rule
In a recent article for The Every Mom, Senior Editor Kathy Sisson mentions the “100 year rule for baby names.” The theory goes that names re-circulate every century, and perhaps that’s now why there seems to be a resurgence of “vintage” names from the 1920s. (Think Hazel, Arthur and Evelyn.) She adds this fun fact: “Some expectant parents even wander cemeteries looking for vintage baby name inspiration on the headstones.”
But some experts claim that people are most definitely not waiting a century to bring back popular names. In a 2025 piece for Good Housekeeping, Senior Parenting and Relationship Editor Marisa Lascala specifically compiled a list of “19 vintage 1970s baby girl names that are becoming popular again.”
At the top of that list were “Angie, Deborah, Jamie, Leslie and Bonnie.” According to Lascala, “Gen X was born in a period of great change, and the baby names of the era were no exception.” Perhaps it’s the modern times we’re living in that are accelerating a need to go back to an era that felt more manageable. (This is all subjective and relative, of course.)
@namingbebe Calling all Jennifers Michelles & Melissas #babynames #girlnames #1970s ♬ original sound – Colleen
Time for a comeback
This seems to be quite the popular topic. On the subreddit r/namenerds, someone posted a thread entitled “’Dated’ names you think are due for a resurgence.” They expound, “A lot of vintage names are quite popular these days – eg. Henry, Theodore, Josephine. But what about names that aren’t quite old enough to be cool again that you think are due for a resurgence?
I’m thinking names around Gen X and Millennial eras, where the vast majority of people with these names are going to be between 30 and 60. Names too recently popular to be vintage, while old enough to be considered dated… some eventually will come around back into being stylish.
Do you have any bets on what presently unpopular “dated” names will be popular again soon enough?”
The OP adds that they simply love the name Todd, for example. “Controversial opinion, I really love the name Todd even though a lot of folks think it’s a boring white guy/dad name. I think it has all the makings of a popular name and I’m placing my bets it will come back in style soon. I’m also really fond of the name Heather.”
@70skid80steen #70s #boysnames #babynames #70snostalgia #70sthrowback ♬ Should I Stay or Should I Go (Remastered) – The Clash
Feeling nostalgic
Over a thousand people chimed in on this post to share the names that resonated for them back in the day. Names frequently mentioned on the thread included “Emily, Lisa, Laura, Nicole, and Erin” for girls. For boys, “Brian, Ryan, Evan, Justin, Jeremy and Eric” came up time and again.
Of the extremely popular name Lisa, one commenter shared that in some way, it fits with current trends, at least in the UK. “Lisa fits in with current UK trends (soft, short, L + S + ee sound), but it’s pinnacle Gen X/Millennial, so won’t make a comeback for a while. I hope it does make a resurgence one day though! I’d like Cynthia to come back now that people are likely to associate it with Erivo.”
Some even recall well-loved ’70s/’80s names, but add a modern spin. “Vanessa, but call her Nessa.”
And, a few point out that some older names that seem to have disappeared for one culture are still going strong in others. Take, for example, the name Camille. This Redditor shares, “Camila is crazy popular with Latino families and Latino-adjacent families, so this wouldn’t surprise me.”
And of course, as people re-watch classic movies from the 1980s, certain names will reappear in the zeitgeist. So for better or for worse, we’ve probably got quite a few “Heathers” on the way. (And/or perhaps maybe a “Veronica.”)
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