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The Apple Credit Card from Goldman Sachs Has Been a Co-Branding Nightmare; Now Apple Wants a Divorce
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The Apple Credit Card from Goldman Sachs Has Been a Co-Branding Nightmare; Now Apple Wants a Divorce

by Pam Martens and Russ Martens‚ Wall St On Parade: The employee at Apple who was put in charge of conducting due diligence on aligning the Apple credit card brand with Goldman Sachs‚ needs to be immediately demoted to sorting envelopes in the mail room. It has been a match made in hell‚ generating headlines […]
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