Get Him a Fainting Couch: Darcy Loses His Noodle Over WashPost Downplaying Slogan
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Get Him a Fainting Couch: Darcy Loses His Noodle Over WashPost Downplaying Slogan

Tuesday night in his newsletter Status, former conservative reporter-turned-caustic progressive Oliver Darcy was in need of a fainting couch, some pearls to clutch, or a safe space over a supposed sign of the apocalypse in The Washington Post slowly backing away from its dumb slogan “Democracy Dies in Darkness.” To be clear, the Jeff Bezos-owned paper told him it won’t be retired anytime soon. But because it’s not in your face, The Post’s supposed embrace of Donald Trump’s perceived authoritarianism is illustrated in the paper having “quietly removed the slogan...its mobile app” and at the top of articles. Darcy wrote in his article “Democracy Dies in the Light” that “Bezos and the business community have taken an entirely different tact” in “openly” working “to woo” President Trump just years after they took “a more adversarial approach in dealing with him” and openly “signaled the stakes of the moment.” “The removal of the slogan from the opening sequence occurred over the last few weeks when the app received an update. ‘Democracy Dies in Darkness’ also no longer appears at the top of the mobile homepage, though it remains visible on the desktop version of the website and in print editions of the newspaper,” he explained. So, what slogans have they started deploying instead? Well, the perpetual skunk at the garden party lamented “Switch on” and “Riveting Storytelling for All of America.” The latter is already, unsurprisingly, not “terribly popular among staffers.” A Darcy source from inside The Post illustrated the far-left papers hatred for over 70 million Americans: “It’s kind of hard to tell stories for all of America when a massive portion of the country doesn't even work based on the same set of facts.” Keep that in mind when reading The Post that’s what many of them think of anyone who believes in news that informs and unifies. Just like he did with the “Gulf of America” hubbub and the lack of boycotts by the White House press corps in support of the Associated Press, Darcy suggested this meaningless tweak was a harbinger for the direction of the country and that the newspaper — at least in the eyes of Bezos — might not be a hate movement against conservatives: To the average observer, the moves might be subtle enough to miss. But to the trained eye of those who currently work and have worked at The Post, the changes are glaring. After all, "Democracy Dies in Darkness" wasn't just a catchphrase, it was something of a rallying cry for the newsroom. Now, amid fear of democratic backsliding in the U.S., The Post appears to be no longer as enamored by it—just as Bezos looks to curry favor with Trump. And given that Bezos once asserted that the slogan should always appear alongside The Post's logo, the fact that they no longer do in some spots is noteworthy. Bezos, quite evidently, does not wish The Post to be seen as a #Resistance publication. Instead, as signaled by the newspaper's new mission statement, he wants the outlet to appeal to "all of Am erica." In other words, he wants The Post to be a newspaper that Trump supporters also find credible and might consider subscribing to. Sanding down some of the old branding associated with the #Resistance era might help in those efforts. Bezos closed as though he’s as mob boss, lecturing Bezos that while he “may want...unifying news organizations broadly trusted by most of the country,” the country and “a lot of the world” want the opposite because “[s]hared reality is a relic of the past.”